Co-founded by Sir Howard Panter and Rosemary Squire OBE in 1992, the Ambassador Theatre Group Ltd (ATG) is the world's number one live-theatre company with 45 venues in Britain, the US and Australia. ATG is also one of the most prolific and internationally recognised award-winning theatre producers in the world with co-productions in the UK, New York, across North America, Europe, Asia and Australia. ATG is the market leader in theatre ticketing services through ATG Tickets, LOVETheatre and Group Line.
16 Denman Street London London W1D 7DY United Kingdom
Access Card notes
To make bookings simply contact the ATG Contact Centre Team on 0333 009 5399 providing them with your first and surname as well as your registration or Access Card number. Should you wish to book online for future bookings please mention this to the team for them to look at unlocking this access for you.
A free registration is available at this venue as an alternative to an Access Card. Please use the link below to begin your application. Please note, if you already have an Access Card, you don't need to apply again. Simply provide your name and Access Card ID number to the venue. Click here to start your registration
- There are spaces for 3 wheelchair users per performance, all located in the Royal Circle. Street level access is via Sherwood Street. There is one wheelchair space in Row A, and two in Box C (with companion seats), all located on the left hand side of the auditorium. Width of the entrance into Row A is 67.5cm, and the wheelchair space in row A is 190cm wide and 95cm deep. We can also accommodate transfer seating in Row A, seat 28 in the Royal Circle. Customers who wish to transfer should mention this at time of booking. If you need help with transferring we ask that you bring a companion. Please come to the Box Office on arrival and you will be shown the level access route to these seats. The auditorium opens 30 minutes before the performance. Aisle seats and Row P in the Stalls have the most legroom. The Stalls Bar is down 22 steps from the Foyer, the Royal Circle Bar is up 26 steps from the Foyer, and there are 70 steps up to the Grand Circle Bar. Please note that all bars have limited seating. Staircases are well lit and have handrails. There is an accessible toilet next to Box C. Ladies and Gents toilets for Stalls seats are 8 steps down from the entrance to the auditorium. In the Royal Circle, the Ladies toilets are 8 steps up from the bar, and the Gents toilets 15 steps down from the bar level and then 7 up. There are 70 steps up to the Grand Circle Bar, with the Ladies on the way up and the Gents at the top.
- There is a disabled toilet next to Box C and the accessible area in the front of the Royal Circle, all at street level off Sherwood Street. Women's Stalls Toilets are 8 steps down from the Stalls and the men's off the Stalls bar is also a further 8 steps. Royal Circle bar up 26 steps from the foyer. Women's toilets are 15 steps down from Royal Circle and then 7 up, and the men's is 8 steps up from the Royal Circle bar. There are 70 steps up to the Grand Circle Bar, with the ladies on the way up and the men's at the top.
- Guide, hearing and other working dogs are welcome in all parts of the theatre.
- The Piccadilly Theatre is equipped with a Sennheiser infra-red sound amplification system. To access the infra-red systems please request receiving equipment from the Cloakroom situated in the Foyer - a form of ID as deposit is required. There are two devices available: Induction Loop Necklace - Suitable for persons wearing a hearing aid, the induction loop necklace is worn around the neck. Whilst wearing the necklace switch your hearing aid to the 'T' setting and the sound is amplified. The necklace has an adjustable volume control. Headset - This device amplifies sound through earpieces similar to regular headphones. Suitable for persons without a hearing aid.